The Tourism Authority of Thailand (TAT) is set to host the 43rd Thailand Tourism Festival (TTF) 2025, taking place from March 26 to March 30 at the Queen Sirikit National Convention Centre from 10:00 AM to 9:00 PM daily. Admission is free.
A Grand Showcase of Thai Tourism
The festival will highlight ‘5 Must-Do Experiences in Thailand’ and promote Carbon Neutral Tourism in alignment with the “Amazing Thailand Grand Tourism & Sport Year 2025” campaign.
TAT Governor Ms. Thapanee Kiatphaibool stated that the event aims to inspire travel, create unforgettable moments, and enhance domestic tourism. Over 130,000 attendees are expected, with an estimated online reach of 45 million impressions.
Commitment to Sustainable Tourism
Emphasizing sustainability, TAT continues its ‘Zero Waste to Landfills’ initiative with 14 waste-sorting stations across the venue. The goal is to keep unsorted waste below 10%, reinforcing Thailand’s commitment to responsible tourism.
To reduce the carbon footprint, attendees are encouraged to use public transport, including the MRT (Queen Sirikit National Convention Centre Station), taxis, and bus route 136. The Amazing Thailand mobile app offers a 3D map, AR navigation, event schedules, and personalized alerts.
Nine Interactive Zones for Visitors
The festival will feature nine key zones, each offering a distinct experience of Thailand’s cultural, culinary, and travel highlights.
1. Amazing Thailand Zone
Celebrating TAT’s 65th anniversary, this zone features an immersive digital installation, a 3D video wall, and interactive exhibits. Attractions include:
- Retro photo experiences at Chayanitikorn Studio
- Sustainable shopping at eco-friendly Flea Market stalls
- Live entertainment featuring artists like DICE and GELBOYS: Unspoken Feelings
2. Eastern Village
This zone showcases the rich biodiversity of Eastern Thailand, including:
- Butterfly Kingdom from Pang Sida National Park
- A 2-meter-tall pygmy hippo mascot, “Nong Moo Deng”
- Local delicacies like Rayong durian and mantis shrimp noodles
3. Central Village
This area recreates Hua Lamphong Railway Station and features historic landmarks such as Mrigadayavan Palace. Culinary highlights include:
- Boonlert’s roast pork noodles
- Mae Lek’s khao chae
- Mae Thiam’s golden rolls
4. Northern Village
Designed in a Modern Lanna-style, this zone brings the charm of Chiang Mai and Tak to life. Highlights include:
- A 3D animation of ‘Nong Ava’ from Chiang Mai Night Safari
- Authentic northern dishes like Nam Ngiao curry noodles
- Live music performances by John Nattachot and Better Weather
5. Southern Village
Celebrating southern Thailand’s vibrant culture, visitors can explore:
- Pink dolphin mascot and Surin Circle landmarks
- Traditional foods like Betong chicken rice and GI-certified oysters
- The UNESCO-listed Nora dance performances
6. Northeastern Village
This zone highlights Isan’s deep cultural roots with:
- A 7-meter incense tree inspired by Chaiyaphum’s Boon Duen Sib festival
- Regional dishes like Jaew Hon hot pot and fermented sausage
- Traditional Isan music and dance performances
7. TAT Partners and Travel Mall
Visitors can explore travel promotions from TAT partners such as Thailand Post, EGAT, and the State Railway of Thailand.
8. Main Stage
The main stage will feature performances by top Thai artists, including:
- Tai Orathai, Peck Palitchoke, MEAN, and ASIA 7
- Fashion shows, fan meetings, and lucky draws
9. Sustainable Tourism Goals
Dedicated to Thailand’s net-zero carbon goals, this zone showcases:
- A giant sculpture of a Bryde’s whale made from 90 kg of plastic waste
- The Green Playground, mapping Thailand’s low-carbon destinations
- A sustainability talk by Kong GREEN GREEN
The Thailand Tourism Festival 2025 promises a diverse mix of culture, cuisine, entertainment, and sustainability. Don’t miss out on this opportunity to experience the best of Thailand!
